Routing & Allocation

Dynamic Re-routing for Live Delivery Operations

Match every order with the most suitable rider, partner or supply layer using live operational signals. TITAN helps teams reduce manual allocation effort and make faster dispatch decisions.

Faster Assignment. Better Supply Fit. Higher Utilization.

Faster Order Assignment

Reduce manual dispatch effort by evaluating live supply before orders are assigned.

Better Supply Matching

Match orders using proximity, availability, capacity, priority, SLA and partner conditions.

Higher Resource Utilization

Use rider and partner capacity more intelligently across active delivery zones and demand windows.

Built for Scale Across Multi-Supply Delivery Operations

Rider Allocation

Assign orders across available riders using live location, availability and capacity signals.

Partner Allocation

Route orders across delivery partners based on operational fit, supply conditions and service needs.

Priority & SLA Matching

Give time-sensitive or high-priority orders stronger consideration during allocation decisions.

Peak-Demand Reassignment

Trigger reassignment when orders fail, cancel or supply conditions change during peak pressure.

Built for Every Delivery Allocation Model

Dedicated Rider Allocation

Match orders with available dedicated riders while protecting capacity and delivery priorities.

Best for:
• Owned fleets

• Dedicated riders

• Store-led delivery

3PL Partner Allocation

Route demand across delivery partners based on live availability and operational fit.

Best for:
• Multi-3PL operations

• Partner networks

• City-level delivery

Hybrid Supply Allocation

Allocate across dedicated, partner and flexible supply layers when demand changes.

Best for:
• Peak demand

• PPN fallback

• Elastic capacity

Smart Allocation with TITAN

TITAN evaluates live demand against available rider and partner supply to support faster allocation decisions. It can consider rider availability, proximity, capacity, order priority, SLA requirements, partner performance, 3PL capacity and fallback supply before routing work to the most suitable resource.


• Evaluate live rider and partner availability

• Match orders using proximity, priority and capacity

• Route demand across multiple supply layers

• Support reassignment when fulfilment conditions change

Results That Matter

1.4 Lakh Daily Order Pings

High-volume food delivery demand processed through Pidge’s supply orchestration layer for Swiggy.

40% Reduction in Cancellation

Peak-demand fulfilment improved through broader supply access and TITAN-led allocation.

6X Scale Post Deployment

Swiggy expanded operating scale after Pidge deployment.

3PL + PPN + TITAN

Multiple supply sources governed through one orchestration and allocation layer.

Built for Scale Across Cities and Delivery Zones

From order capture to delivery completion - manage every step in one platform.

Choose the right delivery speed based on your business needs,
without increasing operational complexity
Choose the right delivery speed based on your business needs,
without increasing operational complexity

Powering Deliveries Through 1000+ Logistics Partners

BUILT ON TRUST

What Our Customers Achieve with Pidge

From faster deliveries to operational efficiency, hear directly from brands that trust Pidge to power their delivery operations.

How Pidge Powers Swish’s 10-Minute Food Delivery Model

Scaling Fragile, Time Sensitive Cake Deliveries - Bakingo

Since going live with Pidge in April 2024, we've seen a remarkable transformation. With their complete tech suite, live tracking, and dedicated riders, our operations have become streamlined and transparent. Our daily orders have grown, and we now have complete control over our rider management.

Yogesh Sharma

Head of Logistics Operations, Minus Thirty

“In just six months, Pidge's innovative solutions, such as route optimization and real-time order tracking, have allowed us to scale our orders and achieve a 95% on-time delivery rate within a 30 minutes turnaround time. Pidge is not just a logistics partner, they are a true game changer for our business.”

Vanshul Chawla

CTO, Vetic

Partnering with Pidge has transformed our last-mile delivery process & seamlessly enhanced our customer experience. Within 8 months, Pidge's 3PL Partners and Smart Allocation system has simplified our workflow and enabled us to handle multiple orders effortlessly which seemed impossible earlier.

Gautam Narang

Head of Operations, Defence Bakery

Pidge has exceeded our expectations when it comes to on-time deliveries. I don't worry anymore, because now we have real-time updates to take any proactive action to course-correct. My riders are happy with the app, deliveries are more efficient, and we are able to provide quality experience to our customers!

Leena Mathai

Founder, Crave by Leena

BUILT ON TRUST

What Our Customers Achieve with Pidge

From faster deliveries to operational efficiency, hear directly from brands that trust Pidge to power their delivery operations.

How Pidge Powers Swish’s 10-Minute Food Delivery Model

Leveraging Data for Startup Growth

Since going live with Pidge in April 2024, we've seen a remarkable transformation. With their complete tech suite, live tracking, and dedicated riders, our operations have become streamlined and transparent. Our daily orders have grown, and we now have complete control over our rider management.

Yogesh Sharma

Head of Logistics Operations, Minus Thirty

“In just six months, Pidge's innovative solutions, such as route optimization and real-time order tracking, have allowed us to scale our orders and achieve a 95% on-time delivery rate within a 30 minutes turnaround time. Pidge is not just a logistics partner, they are a true game changer for our business.”

Vanshul Chawla

CTO, Vetic

Partnering with Pidge has transformed our last-mile delivery process & seamlessly enhanced our customer experience. Within 8 months, Pidge's 3PL Partners and Smart Allocation system has simplified our workflow and enabled us to handle multiple orders effortlessly which seemed impossible earlier.

Gautam Narang

Head of Operations, Defence Bakery

Pidge has exceeded our expectations when it comes to on-time deliveries. I don't worry anymore, because now we have real-time updates to take any proactive action to course-correct. My riders are happy with the app, deliveries are more efficient, and we are able to provide quality experience to our customers!

Leena Mathai

Founder, Crave by Leena

BUILT ON TRUST

What Our Customers Achieve with Pidge

From faster deliveries to operational efficiency, hear directly from brands that trust Pidge to power their delivery operations.

Since going live with Pidge in April 2024, we've seen a remarkable transformation. With their complete tech suite, live tracking, and dedicated riders, our operations have become streamlined and transparent. Our daily orders have grown, and we now have complete control over our rider management.

Yogesh Sharma

Head of Logistics Operations, Minus Thirty

“In just six months, Pidge's innovative solutions, such as route optimization and real-time order tracking, have allowed us to scale our orders and achieve a 95% on-time delivery rate within a 30 minutes turnaround time. Pidge is not just a logistics partner, they are a true game changer for our business.”

Vanshul Chawla

CTO, Vetic

Partnering with Pidge has transformed our last-mile delivery process & seamlessly enhanced our customer experience. Within 8 months, Pidge's 3PL Partners and Smart Allocation system has simplified our workflow and enabled us to handle multiple orders effortlessly which seemed impossible earlier.

Gautam Narang

Head of Operations, Defence Bakery

Pidge has exceeded our expectations when it comes to on-time deliveries. I don't worry anymore, because now we have real-time updates to take any proactive action to course-correct. My riders are happy with the app, deliveries are more efficient, and we are able to provide quality experience to our customers!

Leena Mathai

Founder, Crave by Leena

How Pidge Powers Swish’s 10-Minute Food Delivery Model

Scaling Fragile, Time Sensitive Cake Deliveries - Bakingo

Frequently Asked Questions

Have more questions? We’ve got answers.

Ready to simplify your deliveries?

From order management to rider allocation, Pidge helps businesses streamline and scale delivery operations effortlessly.

What is smart delivery allocation?

What is TITAN in Pidge?

What factors can Pidge consider during allocation?

Can Pidge allocate orders across multiple delivery partners?

How does smart allocation help during peak demand?

Can TITAN support reassignment when an order fails or is cancelled?